fix: add a seed to variant utils murmur hashing to fix variant distri…

[daveleek]

What

Uses a new seed for ensuring a fair distrbution for variants.

Background

After a customer reported that variant distribution seemed skewed we performed some testing and found that since we use the same hash string for both gradual rollout and variant allocation we'd reduced the set of groups we could get to whatever percentage our gradual rollout was set.

Example

Take a gradualRollout of 10%, this will select normalized hashes between 1 and 10, when we then again hash the same string that gave us between 1 and 10, but with modulo 1000 for variants, this will only give us 100 possible groups, instead of the expected 1000.

Fix

Force the normalization to accept a seed, and make sure to use a new seed when normalizing the variant distribution hash.

Worth noting

This will require release 4.0.0, since we're changing the signature of public methods.

[gastonfournier]

LGTM, defaulting to zero is more of a cosmetic but might be a nice addition